Hiranandani Group, a prominent real estate company, has introduced Eleva, a nationwide consultancy service arm designed to provide comprehensive solutions to developers navigating the intricate landscape of construction and sales.
Under the leadership of Dr. Niranjan Hiranandani, the company’s new venture aims to deliver consultancy services covering development, construction, design, marketing, and sales strategies to real estate entities. Key players in this field include Anarock, Xanadu, and Media Guardians.
Dr. Niranjan Hiranandani, the founder and managing director, envisions expanding the group’s real estate presence by extending their expertise and brand equity to support other developers. The group has already successfully executed various township projects, including those in Powai, Mumbai.
Operating on a service-fee revenue model, Eleva will serve as a consultant, providing guidance and recommendations to developers with clear land titles and necessary approvals, focusing on facilitating seamless project execution within specified timelines.
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Furthermore, the group aims to assess and potentially revive stalled or distressed projects under the Eleva vertical, strategically broadening Hiranandani Group’s geographical reach, strengthening its market presence, and creating additional revenue streams.
The innovative service model seeks to enhance the nationwide housing landscape, emphasizing the integration of space and services in the evolving real estate industry. Dr. Niranjan Hiranandani News stated, “The real estate industry is witnessing a rising trend of space and service integration. Through this newly introduced business model, we aim to forge new collaborations in this era of competition and leverage our expertise to enhance the customer value proposition.”
The maiden project under Eleva spans 3.33 lakh sqft in Andheri West, featuring three towers with 33 storeys each, offering spacious 2 & 3 BHK homes. The premium 2 BHK houses range from 765 to 960 sqft, while the 3 BHK units cover 1,170 sqft. Priced between Rs 3 crore to Rs 3.7 crore for 2 BHK and Rs 4 crore to Rs 4.5 crore for 3 BHK, the project has obtained RERA approvals and is scheduled for completion by December 2028.
The launch of Eleva signifies Hiranandani Group’s intention to capitalize on this momentum, serving as a nurturing ground for emerging developers with a vision to elevate housing standards in India, as mentioned by the company’s spokesperson.
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